We All Start Together
On October 24th
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The 5 Pillar Method That Shaved An Hour Off
My Marathon Time
The 16-Week Transformational Done-With-You Training Protocol To Elevate Your Endurance, Support Your Recovery, And Blast Through Limited Mindset
The Top 3 Reasons Most Athletes Don’t Hit Their Running Goals
Reason #1: Relying On Natural Talent
There’s something that happens when we’re naturally good at something. Natural talent lends itself to the thought that because I inherently have this skill, I don’t have to train as hard as someone who may lack that level of natural talent.
While this works if the goal is to just be good enough at something to enjoy doing it, it’s not a recipe for excellence.
Natural talent can only take you so far and what tends to happen for those who rest on their laurels is that they end up being disappointed with the results without really understanding what to do in order to attain that deep sense of achievement you get from setting a goal and hitting or even surpassing it.
These individuals typically lack the structure in their training that allows them to push out of their comfort zone and hit new PRs.
Reason #2: They Get Injured
Any sport where you’re doing the same motion repeatedly carries the risk of overuse injury. We see this with runners, bikers, swimmers, crossfitters, etc.
The body can only take so much of the same thing done to one extreme and runners fall into this trap more than any other athletes.
It’s common to think that to become a better runner you just have to run more.
As a result, most runners wind up with joint pain, getting injured, or run into overuse injury becausee they are just training one way.
What also true is that they tend to train in one particular way… running hard ALL THE TIME.
This just makes things worse.
Reason #3: They Lose Motivation
There are two very different types of runners.
One is the runner who absolutely loves the solitude and alone time. In fact, it fuels them. For these individuals, running in groups is just a distraction.
The second is those who actually thrive on being around others. When they are it pushes them to be better, it fuels their need for connection and healthy competition and is massively supportive for them in their training.
But when those who thrive on coaching and community don’t have that aspect of their training dialed in, they often feel that something is missing but it’s hard for them to put their finger on it.
Hey, I'm Matt Choi
I got into running after being an athlete most of my life. I was able to cross the finish line but I was never really able to feel the massive sense of accomplishment I’d hear other athletes and YouTubers talk about.
I was always hungry for more. I was proud of myself but there was this level of deep satisfaction that I just hadn’t really gotten to yet.
And I craved it.
So I decided to study religiously, get all the books, and hire all the coaches.
I spent every spare minute I had watching YouTube videos and trying to dissect and understand what these big-time content creators and athletes were doing that helped them not only train hard and hit their goals but live an epic life too.
After a couple of years of immersing myself and getting the right coaches in my corner, I finally saw what wasn’t working and what to do in order to blast through my limits.
And what’s crazy to me is that I not only shaved an hour off my time but I went from your typical runner build to actually building MORE muscle.
Many people say it’s counterintuitive but I’d argue that this is THE REASON I was able to shave an entire hour off of my time.
That actually translates to going from running an 8:58 minute mile to a 6:45 minute mile for 26.2 miles.
From a finishing time of 3:55 to a sub 3 hour time of 2:57 and qualifying for the Boston Marathon.
In my opinion, I went from an average runner to an impressive runner.
Others around me were training the same amount of hours a day with the same effort but I was getting better results.
And that’s when I realized what I was doing with my method that allowed me to quantum leap my results.
The 5 Pillars Of The Limitless Mindset Method
Limitless Mindset
Learn to discern between the voice of limitation and the voice of possibility.
Physical
Endurance
Build the physical capacity to go the distance and a foundation of strength.
Strategic
Recovery
Prioritize the right kind of rest and recovery to optimize your training and avoid injury.
Hybrid
Plan
Running is more than just miles. An effective plan is a holistic perspective.
Quality
Coaching
Save time, avoid injury, and get support through knowledgable and experienced experts.
After all the research and all the trial and error, it came down to these 5 things.
And this is what allowed me to, in one year, go from a 3:55 marathon to just under 3 hours between February 2021 and August 2022.
Introducing...
Marathon Training Method
A Marathon Program that will help you get stronger mentally and physically so you can go the distance
Over these 16 weeks, you’ll build the mental and physical strength through the 5 Pillars of Limitless Marathon Training to crush your goals and go beyond what you thought was possible.
Depending on your level of personal fitness, experience, and goals you'll be able to choose from a full or half-marathon training plan.
What's included in the program?
- A 16-week personalized marathon or half-marathon training program
- A 16 week strength training program
- Weekly group coaching calls with Matt and special guests
- Weekly videos and training to support you in the 5 pillars
- A highly engaged community where you can ask questions and get the support you need
How does it work?
In this course you'll have the option to choose from one of the following:
Half Marathon Track
Full Marathon Track
We'll help you decide which route is best for you, help you pick your race and get that finish line on the calendar, and assist you with a custom-tailored training program depending on your current level of fitness ranging from beginner to advanced.
We will be hosting weekly Q and A calls where you can get all your questions answered about your training.
There will be an online portal with all your training plans, video tutorials, and mindset training to help you crush your goals and stay motivated.
You'll also get to engage with our epic community in the Facebook Group.
This training is for you if…
- You’ve already put in the work to run your first 5k, 10k, or half-marathon and you’re ready to test the limits at the half or full marathon distance.
- You’ve run a few marathons but you know that you’re capable of more.
- You’re already fit and you love running but you’re yet to actually run a marathon. You may have done a tri, ironman, or tough mudder, but you’ve always wanted to test what’s possible through running.
- You want a plan and support you can trust. You have enough going on in your life and implementing the training is what you want to do, not reinvent the wheel.
- You want to get stronger and avoid injury, all while taking out all the guesswork to put together a training plan.
- You want to get into peak shape mentally and physically.
Whether you’re embarking on your first half or full marathon or you’ve run multiple races, this training is for you.
Training and consistency goes a LONG way. And not just in running.
What you learn in this translates into life too. The more endurance you build up, the better you get at setting and attaining your goals, and the more confidence you develop the more energy you’ll have to pursue your goals in life as well.
Are you ready to crush your goals?
The Program Begins October 24, 2022
Get Started for as little as $400
Meet Your Instructors
Matt Choi
Matt is a content creator, entrepreneur, and fitness enthusiast. Matt is a former Division 1 football player at Monmouth University and started his entrepreneurial journey as a personal trainer helping people develop their health and wellness strategy.
During the Pandemic, Matt started to double down on creating content and building out his personal brand around his passion and interests. Now he operates a media company that helps him showcase his fitness challenges and workouts by creating content at scale. He has built a community of followers over 500k across Tik Tok, Instagram, and YouTube.
Matt lists mental and physical health as a top priority in his life. He has completed multiple marathons, endurance challenges, and ultramarathons like the Grindstone 100-mile ultramarathon. Matt continues to push his body mentally, physically, and spiritually to be an example of what humans can accomplish if they shift their mindset and step out of their comfort zone. Matt is now looking to raise money for disabled athletes for the NYC Marathon in November 2022.
Mark Pinales
Mark is a business owner, elite runner and running coach specialist. Mark competed at the University of Texas at Austin in cross country and track and field. He’s an Olympic Trials qualifier in the marathon. His goal is to help people of all backgrounds go after their next big running goal.
Throughout his running and coaching career, Mark has worked with and studied some of the top performance athletes, strength trainers, and physical therapists. He’s compiled all this knowledge into a system that has led to a booming coaching business in 20 states and 4 countries.
Mark is currently training for another Olympic Trials qualifier as he goes for big goals in his running career and business endeavors. His goal is to create an environment of success and lead from the front by showing others that you can go after something great in running and in life. Mark loves to chase new goals and lift as many people up along the way. He will attempt his trials qualifier at the California International Marathon in December.
We hear about a lot of athletes that are training for races that are...
- Getting injured frequently or just extremely fatigued
- Overtraining
- Struggling to even make it to the start line
- Experiencing nagging strains and pains
- Having a hard time keeping weight, getting enough calories, or maybe on the other side eating too much or the wrong things.
- Hitting a threshold that they're not able to break through their current mileage
- Losing the motivation to keep going in their training
Training for endurance events can is hard enough as it is.
Imagine having everything mapped out for you to a T where you just have to show up.
We’ve got you covered.
All you have to do is show up and do the work.
Why Limitless?
Setting and attaining physical goals has been a huge transformational force for myself, fellow athletes, and those I’ve had the opportunity to support along the way.
Whether you're at a place in life where you’re stuck or stagnant or you just want to put yourself to the test, then this is for you.
In this training, we’ll help you not only train for the race but also understand where you potentially stop moving forward in life and how to move through it.
Circumstances aren’t always in your control, but how you show up to the inevitable challenges of life and training are.
And being able to put your worries, doubts, and fears in check and relentlessly move forward is what being limitless is all about.
We’d love to have you in the training to support you in climbing this next big challenge!
Frequently Asked Questions
What if I’ve never run a half or full before?
What if I can’t do every training sessions?
How many days a week will I be required to run/train?
Will I need access to specific strength training equipment?
What if I can’t make the race planned for specifically 16 weeks out?
What if I can’t make the live coaching calls?
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